I am currently at my internship and loving it. There was a lull in the work day, so I thought I'd share my idea with you all! I am creating a fashion based, urban magazine, hopefully an Ipad version (we're learning how to create these designs here at my internship) and a cosmetic line. It seems like a lot, but I've already been working on it all year. So, it shouldn't be too bad.
The magazine will be about the size of W magazine. It will be very simplistic, as that is my design niche. I will be taking all of my own photographs (editing them etc.), writing all my own stories (mainly interviews and blurps on different events happening) and creating all of my own advertisements. The cool thing is, is that I am at an internship where I actually make ads (like today I made a Starbucks Frappuccino ad for Bloomingdales). This is where my cosmetic line comes in as well...
I will be branding the line "lux." (at least that's the name for now...) It will be organic, with clean lines and simple packaging. This line will be featured in my magazine. From ads to coupons to the photog spreads. I will also create business cards to be given out at the presentation...which brings me to my next point.
The presentation of my magazine will be my "launch party" not sure if this is too corny (let me know if it is) so I will create a "step and repeat" for it...with the magazine (which doesn't have a title yet) and lux cosmetics as the sponsors.
So, that's what I have thus far. I really, really am hoping to get the magazine done so I can work on the Ipad version. It's probably going to take over print very soon- literally. Whenever there is a deadline for an ad to be done, the following week an Ipad version is due as well! It's pretty complex, but interesting. I'm excited!
Hope all is well in Bawston.
Sara
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